CO2 Released by artificial stoppers
CO2 retained by cork stoppers
Do consumers care about what closure is used?
Independent market research studies show that consumers do indeed care about the type of closure that is used and the majority prefer cork. Even the producers of alternative closures have not been able to publish a single consumer poll where cork is not the preferred closure.
They associate synthetic closures with cheaper wines.
As cork quality continues to improve and problems with alternatives become more apparent, we are confident that cork will retain its strong support among customers.
Experience in Australia and New Zealand shows that consumers are prepared to accept screwcaps once they understand the benefits. Isn’t it only a matter of time before other markets accept them as well?
Not at all. The overwhelming majority of consumers in all markets prefer cork to screwcaps (and synthetic closures).
Even where consumers accept alternatives, they still prefer cork. In US four out of ten markets and in the UK three out of ten consumers say they dislike buying a wine sealed with a screwcap.
Research consistently shows that consumers value cork as a natural and environmentally friendly closure. They appreciate its traditional association with wine and that fact that it allows the wine to develop interesting and complex characters over time.
North Americans prefer cork stoppers28/11/2016
Recent market research conducted in the USA and Canada provides further confirmation that cork is the preferred wine stopper for consumers
NDtech wins two major Innovation Awards28/11/2016
Revolutionary packaging solution wins a Gold Innovation Award at Vinitech Sifel 2016 and an Innovative Tech silver medal at Intervitis Interfructa Hortitechnica 2016
Helix enters the US wine market with Bronco28/11/2016
Bronco launches the first American wine to be sealed with a Helix stopper
Amorim launches world's first whole natural corks with proven non-detectable TCA guarantee17/05/2016
Amorim has achieved a major technological breakthrough to become the world’s first cork producer to deliver natural cork stoppers to winemakers in six countries with a non-detectable TCA guarantee*, using cutting-edge technology that has not only been successfully trialed, but which is also being independently validated on performance.
When it comes to wine closures, Amorim is worlds apart and our new video shows it28/01/2016
Amorim is the largest producer and supplier of cork stoppers worldwide and in whom the main wine producers trust.
Stefanie Costa and Paulo Castro students of Universidade de Aveiro won the first prize at the Glassberries Design Awards08/06/2015
A cerimónia de entrega de prémios teve lugar pela primeira vez em Madrid, numa gala aberta ao público no Medialab-Prado.
Brazil: Cork Stoppers mean quality wines16/02/2015
Consumers believe that cork best preserves the natural properties of wines.
Recycling of Cork Stoppers in France reverts to the fight against cancer29/01/2015
In the framework of the Ecobouchon recycling programme, Amorim Cork France collected 46 tons of cork stoppers.
Amorim Cork South Africa supports the Cape Winemakers Guild Protégé Programme05/01/2015
Amorim Cork South Africa has associated itself to The Cape Winemakers Guild Protégé Programme – a reputable training and mentoring initiative for future winemakers and vineyard owners.
A toast to cork!
High in the mountains of Portugal's Algarve region, correspondent Martha Teichner finds herself in “what feels like a misty, magic forest, where giant cork trees grow”.
The cork oak and natural cork play an instrumental role in the fight against climate changes01/10/2014
A well-managed cork oak forest can sequester 14.7 tons of CO2 per hectare and per year
Natural cork closure adds value to the average price of a bottle and is a convincing sales pitch15/09/2014
A trend analysis using data from AC Nielsen on the TOP 100-selling premium wine brands in the USA shows that since 2010, the year when the study began, there has been a significant 30% increase in the market share of wines sealed with natural cork compared to a 9% increase in wines bottled with alternative wine closures.